Legal Marketing – Great Article about the different ways to do it…

Michael CarabashI came across a great article about legal marketing by U.S. personal injury firm Beasley Allen. Now here’s a firm that really knows what to do when it comes to legal marketing. Here’s my synopsis of that article:

There are many different ways to market your law firm. Traditional, off-line methods include having a solid reputation for doing good work and getting good results, publishing newsletters and articles, giving presentations and attending networking events, and being part of various industry associations. Having an online presence can be advantageous if sufficient resources are dedicated to it. Finally, maintaining effective communications is very important – as is establishing a good rapport with the media and getting involved in politics.

All in all, a very good and easy read…

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